Amber Woody

director of interior design
Upscale Brands, Choice Intl.

Amber Woody oversees the interior design strategy for Choice Hotels’ upscale brands: Cambria Hotels and The Ascend Hotel Collection. Woody led the creation of the Cambria brand’s design philosophy—a key element of its brand strategy and developer value proposition that unifies the on-property experience across Cambria locations.


Prior to Choice, Woody served as director of interior design for Concord Hospitality, which develops and manages several Cambria hotels across the country. She was a key member of the development team that built and renovated numerous select-service, extended-stay, and full-service hotel brands.


Woody holds degrees in interior design from Meredith College, where she received the 2012 Rising Star award from IIDA, as well as psychology and sociology degrees from the University of North Carolina-Chapel Hill. Woody attributes her life-long passion for the hotel industry to her mother, who ran multiple full-service hotels when Woody was growing up.